How the practice works
A change message identifies the affected audience, the practical difference, the date and the source of help. The strategic story provides context but does not replace instructions. Managers receive answers to likely questions before being asked to amplify the message.
- 01Audience
- 02Practical change
- 03Timing
- 04Help
A working example
A new submission process launches next month. The communication includes a worked example and explains how in-flight requests will be handled. Colleagues can act without translating a paragraph about enterprise ambition into a guessed workflow.
